Conversation AI setup

Train the bot, set guardrails, and deploy.

6 min read Updated 2026-04-24

Conversation AI handles inbound messages across SMS, email, WhatsApp, IG, Messenger, and web chat — qualifying, answering FAQ, and booking when ready. Humans step in only when needed.

  1. 1
    AI Tools → Conversation AI → New Agent
    Name and pick channels.
  2. 2
    Set persona
    Brand voice — professional/warm/casual. Include a one-paragraph description of your business.
  3. 3
    Add knowledge
    Upload FAQ docs, paste URLs, or type key facts. The AI grounds answers in this.
  4. 4
    Define actions
    Book appointment, add tag, transfer to human, collect lead details.
  5. 5
    Set guardrails
    Max turns before handoff, forbidden topics, always-escalate keywords.
  6. 6
    Test
    Use the built-in chat tester with 10+ realistic queries before going live.